CMA Hosts First-ever Nashville Music and Brand Forum During C2C

CMA Hosts First-ever Nashville Music and Brand Forum During C2C

(l-r) Damon Whiteside, CMA Senior VP of Marketing and Strategic Partnerships; Lauren Alaina; John Marks, CMA Board member and Spotify Global Senior Editor/Music Programmer, Country; Maria Molin Ljunggren, CMA Board member and Capitol Music Group AB – Sweden; Frankie Ballard; Bob Shennan, CMA Board member and BBC Director of Music; and Sarah Trahern, CMA Chief Executive Officer.

Photo Credit: Anthony D’Angio/CMA

NASHVILLE – While in the U.K. for the 2016 C2C (Country 2 Country) Festival, the Country Music Association hosted its first-ever Nashville Music and Brand Forum Friday, March 11 at the Gibson Brands Studio in London.

CMA invited U.K.-based brands, agencies, and music companies to learn about the growth of the genre in the U.K. and share new Country Music consumer research. Special artist appearances included Lauren Alaina and Frankie Ballard. Board members Maria Molin Ljunggren, John Marks, Milly Olykan, and Bob Shennan were on hand to represent the CMA Board.