Through three bustling blocks of Broadway, legions of ultimate fans know that The Buckle is where the excitement and thrills of CMA Music Festival come together.
With the backdrop of historic honkytonks on lower Broad, wall-to-wall activities at The Buckle will pique your curiosity and excitement, ramping up with every single step. You’ll pinball between scrumptious free food samples, one-of-a-kind trip giveaways, killer karaoke, competitive games… and that is only scratching the surface!
By the time you reach Riverfront Park, your hands – and your belly – will be full of goodies. And since The Buckle is open Thursday through Sunday, you can trek the magnificent journey over and over again!
The Buckle is open Thursday – Sunday from 10 AM to 6 PM.
The Buckle Stage
ASCAP SONGWRITERS PERFORMANCES
When: Thursday and Sunday from 10:30 AM – 3:30 PM
Where: The Buckle near 4th Avenue and Broadway
Nashville is home to thousands of talented songwriters, and ASCAP is bringing some of their best to the Buckle stage on Broadway. Don’t miss the live performances at this FREE Festival stage!
6TH ANNUAL GUITARS OF THE STARS BENEFIT AUCTION
When: Thursday, June 5 at 4:00 PM
Where: The Buckle near 4th Avenue and Broadway
The 6th annual Guitars of the Stars Benefit Auction sponsored by Humana gives fans the unique opportunity to bid on one-of-a-kind guitars inspired and autographed by Reba McEntire, Carrie Underwood, Hunter Hayes, The Band Perry, Luke Bryan, Jimmy Dickens, Chris Young, Martina McBride, Florida Georgia Line, Vince Gill, and the men of ABC’s Nashville. Plus, catch a performance from event co-host and Mercury Nashville recording artist Scotty McCreery. All proceeds from auctioned guitars benefit the Opry Trust Fund, which assists members of the country music community in need.
IT Brands Hair Care
IT Hair Care is a proud sponsor of CMA Music Festival. Check out the gallery for some of their glamorous products and styles.
Take a photo of the Freeze It Mega Freeze Hair Spray Can using the CMA Music Festival App and grab your sample of Freeze It Hair Spray from the CMA Fun Team!
A&E Introduces Big Smo
A&E brings its new TV series BIG SMO to Nashville, opening BIG SMO’s Whiskey Bent Saloon at CMA Fest. Get to know the larger-than-life country rapper with live performances from BIG SMO, giveaways and more! Plus, free ice-cold “SMO-cones” on the Buckle. Location: Whiskey Bent Saloon, 306 Broadway between 3rd and 4th Avenue.
Visit the ALPINE ELECTRONICS booth for a chance to win tickets to an upcoming Charlie Worsham concert! Play a game of cornhole, and check out the custom Chevy Silverado equipped with the new X009-GM audio/video/navigation system with 9-inch touchscreen.
At The Buckle, AT&T U-verse® will offer you the star treatment by giving you a chance to perform at the Live Band Karaoke Stage & step aboard The Country Deep Tour Bus! Stop by early to register for your spot, get your VIP Tour Bus Credential, power up at the solar assisted charging stations, and more.
America’s #1 Misting Fan by Auramist is keeping you cool this summer! Stop by the Green Cooling Tent for Free Giveaways and demos. Check out our residential and commercial Misting Fans at Auramist.com.
Bad Boy Buggies
Stop by the Bad Boy Buggies booth to see the latest off road vehicles and for your chance to win a VIP trip to the 2015 Daytona 500, complete with a meet and greet with Kevin Harvick! Visit BadBoyBuggies.com for more information!
Take a break from the heat in the air conditioned Coppertone Cooling Zone! Relax and enjoy complimentary refreshing flavored spa water and protect your skin from the strong Nashville sun with free samples of Coppertone® ClearlySheer™ Sunscreen.
Don’t miss the CRACKER JACK’D Summer Impact Tour Dunk Tank! We’ll be at 2nd and Broadway – so come by and fuel up with great-tasting, FREE snacks, win sweet prizes, and test your skills as you try and dunk the lovely Miss CRACKER JACK’D!
Visit Dunkin’ Donuts in the Buckle for a FREE sample of our refreshing Iced Coffee and play our Dunkin’ Plinko game for great prizes! Also, want to earn a FREE medium beverage – enroll at DDPerks.com or on the Dunkin’ Mobile App and get a FREE medium beverage when you enroll with your Dunkin’ Card. Keep paying with your card and earn points towards even more rewards!
Hunt Brothers Pizza
Family owned and operated for more than 50 years and headquartered here in Nashville, HUNT BROTHERS® PIZZA is proud to sponsor the CMA Music Festival in its own backyard. Stop by the Hunt Brothers Pizza booth to sample free pizza and a chance to win some fun prizes.
Kickstart your night with two new flavors of Mtn Dew Kickstart! Rush over to the Kickstart music vehicle outside on Broadway to sample some Energizing Limeade and Energizing Black Cherry! Check out what is on the large HDTV screens, while dancing in the street to upbeat country music, generated by the over-the-top sound system. Kickstart your night off right!
Lipton is unlocking extra sunshine with every sample of Lipton Tea! With each sample distributed, an orb is lit and released to the sky above; throughout the activation each orb lights up… eventually forming a brightly illuminated sun! Stop by the Lipton Sun Installation outside on Broadway for a little extra sunshine in your life!
Stop by the Martin Guitar Jam Tent and sign up to play on Martin’s stage and get a chance to win a guitar, t-shirts, strings and more exciting prizes.
Feed your hunger with Papa John’s Pizza! Stop by the Papa John’s mobile kitchen for hot, fresh slices of cheese or pepperoni pizza or indulge in fresh baked chocolate chip cookies. Better Ingredients. Better Pizza. Papa John’s.
Red Roof Inn
Red Roof Inn is showcasing its Red Roof PLUS+ Truck! A newly renovated room, including a model bathroom, Premium King room and lobby, is on display for guests to tour. They are giving away $5 off coupons, stickers, t-shirts and more! Come visit the Red Roof PLUS+ Truck in the Buckle and experience more WOW!
Transitions Adaptive Lenses
Visit Transitions® adaptive lenses™ and Visionworks® for the chance to win a Darius Rucker signed guitar! Experience enhanced vision by trying Transitions lenses for yourself, get a free vision screening and receive exciting giveaways including a discount on new eyewear fitted with Transitions lenses, redeemable at Visionworks stores nationwide.
Stop by the Wrangler Booth at Third Avenue and Broadway for FREE faux tattoos and capture your CMA Music Festival memories in our photo booth!