Ratings Grow for CMA Country Christmas

Ratings Grow for CMA Country Christmas

“CMA Country Christmas” will re-air on ABC on Dec. 14 and Dec. 22. Watch the full show online now at ABC.com.

 

ABC Grows by Double-Digits from the Same Monday Last Year
In Both Total Viewers
(+26%) and Adults 18-49 (+33%) 

ABC’s Rebroadcast of “A Charlie Brown Christmas” Improves on its Year-Ago December Telecast by 1.3 Million Viewers and by 12% in Adults 18-49

ABC’s “CMA Country Christmas” is Up Year to Year
In Viewers and Adults 18-49, Posting its 2nd-Best Numbers 

Monday Night 8:00-11:00 p.m. (7.3 million and 1.6/4 in AD18-49):

With an encore of “A Charlie Brown Christmas” and “CMA Country Christmas,” ABC was the 2nd-most-watched broadcaster on Monday night to NBC’s original schedule, outdrawing CBS’ original Monday line-up by 6% (7.3 million vs. 6.9 million).

  • The Net was up from an all-original Monday last year (5.8 million and 1.2/3 on 12/3/12) by 26% in Total Viewers and by 33% in Adults 18-49.

“A Charlie Brown Christmas” (8:00-9:00 p.m. – 7.1 million and 1.9/5 in AD18-49):

During the 8 o’clock hour, ABC’s annual encore of “A Charlie Brown Christmas” outdelivered Fox’s original “Almost Human” by 22% in Total Viewers (7.1 million vs. 5.8 million) and by 12% in Adults 18-49 (1.9/5 vs. 1.7/5). The animated hour was a strong No. 1 with Kids 2-11 (2.5/8), delivering a nearly 2-year high in the time period for ABC – since 12/19/11. The Christmas PEANUTS special increased from last year’s December telecast (5.8 million and 1.7/5 on 12/18/12) by 1.3 million viewers and by 12% in Adults 18-49.

“CMA Country Christmas” (9:00-11:00 p.m. – 7.3 million and 1.5/4 in AD18-49):

Despite facing stiffer 9:00-11:00 p.m. competition this year from “The Voice” and “Blacklist” (last year it aired on Thursday against mostly repeats), “CMA Country Christmas” was up over last year’s telecast (7.2 million and 1.4/4 on 12/20/12) in both viewers (+1%) and young adults (+7%). In fact “CMA Country Christmas” drew its 2nd-best numbers.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 46% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

By CMA