CMA HOSTS BRAND INDUSTRY LEADERS DURING SPONSORSHIPX CONFERENCE IN NASHVILLE

CMA HOSTS BRAND INDUSTRY LEADERS DURING SPONSORSHIPX CONFERENCE IN NASHVILLE

On Wednesday, April 24, the Country Music Association hosted brand industry experts during sponsorshipX in Nashville. CMA played an integral role during the two-day marketing conference with the following programming: “Partnerships with a Purpose,” a panel featuring CMA Foundation Executive Director Tiffany Kerns and CMA Senior Director of Strategic Partnerships Emily Evans; a CMA Songwriters Series performance with up-and-coming Country artists Kassi Ashton, Travis Denning and Alyssa Micaela; followed by “Exploring the Noteworthy Trends in Music & Entertainment,” a panel including music and entertainment industry thought leaders moderated by Sean Goodall, Account Director with The T1 Agency.

The two-day live action marketing conference welcomes executives and brand experts from across all industries and wraps just as the NFL Draft kicks off in downtown Nashville.

CMA is the first trade organization formed to promote a type of music and will welcome tens of thousands of visitors from around the globe to Music City June 6-9 during CMA Fest, the ultimate Country Music fan experience, now in its 48th year.

2019 CMA Fest partners include American Express, Budweiser, Chevrolet, Comcast Business, Durango, Firestone, GEICO, Hanes, Jack Daniels, KIND, Kretschmar, Maui Jim, Martin Guitar, Monster Energy, Old Camp Whiskey, Pepsi, Reser’s Fine Foods, Roper, Vera Bradley, Xfinity and more.

Emily Evans (Senior Director of Strategic Partnerships, CMA) and Tiffany Kerns (Executive Director, CMA Foundation) share “Partnerships with a Purpose” during the two-day sponsorshipX marketing conference Wednesday, April 24 at the CMA offices in Nashville. Photo credit: Hunter Berry/CMA
Rising Country artists Kassi Ashton (second from left), Travis Denning (center) and Alyssa Micaela (second from right) appear during a special CMA Songwriters Series performance at the two-day sponsorshipX marketing conference Wednesday, April 24 at the CMA offices in Nashville. Photo credit: Hunter Berry/CMA