CMA PARTNERSHIP OPPORTUNITIES

Country Music has more than 115 million loyal fans (18+)

WITH SIGNIFICANT BUYING POWER

  • 100.9 B – Travel
  • $70.9 B – Home Improvement
  • $100.9 B – Electronics
  • $100.9 B – Media and Entertainment
  • 54% Female | 46% Male
  • 57% – 18-49 (33% – Millenials)
  • $81.5k – Avg. HHI
MORE CONSUMER DETAILS

CMA IS YOUR CONNECTION TO COUNTRY

BECOME A PARTNER

The artists fans love. The events fans want to go to. The access they can’t get anywhere else. With CMA’s famed events, nationally televised specials, and unique experiences, Country Music fans connect with their favorite artsts in a way unlike any other genre of music. Let CMA connect your brand to Country Music’s biggest fans….and events.

CONTACT CMA TODAY

THE ULTIMATE COUNTRY MUSIC FAN EXPERIENCE

FANS FROM ALL 50 STATES AND 18 COUNTRIES

Every summer, tens of thousands of Country Music fans from all over the world converge on Nashville to experience CMA Fest – four days of music from hundreds of artists including live concerts, meet & greets, autograph signings and more. CMA Fest 2020 takes place Thursday, June 4 through Sunday, June 7. The four-day music festival will be held in downtown Nashville and is among the most visited and largest music festivals in the world.

VISIT CMAFEST.COM

COUNTRY MUSIC’S BIGGEST NIGHT

CELEBRATING AMERICA’S MUSIC FOR MORE THAN 53 YEARS

Music lovers and fans celebrate the CMA Awards each November by tuning in to the longest-running annual music awards program on network television. Partnerships packages can include in-show integrations, backstage asset, premium tickets, brand exposure on owned digital platforms and social media content.

VISIT CMAAWARDS.COM

MAKING HOLIDAY MEMORIES

CMA COUNTRY CHRISTMAS

Top artists and musicians come together to perform original music and Christmas classics during “CMA Country Christmas” each holiday season. With over 8.2 million viewers tuning into the ABC special in 2018, “CMA Country Christmas” continues to provide valuable reach to today’s top brands. Partnership packages can include tickets, in-show integrations, content programs, social media messaging and unique artist campaigns.

VISIT CMACHRISTMAS.COM

STORIES BEHIND SONGS

FEATURING NASHVILLE’S HIT SONGWRITERS

The CMA Songwriters Series (presented by U.S. Bank throughout the U.S.) showcases the best of Country’s mega-hit songwriters! Each night of the series features successful songwriters, who line up on stage and, with guitar in hand, take turns telling the stories behind their hit songs and performing them in the raw as originally written.

VISIT CMASONGWRITERSSERIES.COM

THE POWER OF MUSIC EDUCATION

THE CMA FOUNDATION

Guided by the generosity of the Country Music community, the CMA Foundation focuses on improving and sustaining music education programs everywhere while supporting worthwhile causes important to the Country Music Association.

VISIT CMAFOUNDATION.ORG

AVAILABLE ASSETS

• Use of IP
• Event Tickets
• Onsite Brand Activations
• Consumer Sweepstakes
• Customized Digital Fan Content

• Brand placement on owned platforms
• Brand messaging on official social channels
• Category Exclusivity
• Presenting Status
• In-show brand integrations